About Kevin Smullin
I'm not a real estate guru. I'm a marketer who failed as an agent first.
And that failure is the reason I do what I do today.
Let me start with who I am. I've been married for almost 30 years. We have two children and two grandchildren, and we live in Providence, in Utah's Cache Valley. I'm a real person who loves his family, and I happen to love marketing too.
Where it started
I got my real estate license when I was 22. I was excited, motivated, and ready to work. What I didn't have was any idea how to market myself, generate leads, or build a business.
I lasted less than two years.
I didn't fail because I didn't care or didn't work hard. I failed because I didn't have a marketing strategy. While I waited for the phone to ring, I watched the top agents around me, and I noticed something that changed the course of my life: the top producing agents were top marketers. They weren't always the most experienced or the most knowledgeable. They were the most visible. That's what made them who they were.
What I did about it
That failure stuck with me. It drove me to learn everything I could about marketing. I've now studied marketing for more than 20 years, and I earned a Master's degree in digital marketing along the way. I dug into social media, advertising, and more recently, AI tools.
Over the years, I've helped my clients generate more than 100,000 leads on social media, leads that have turned into millions of dollars in commissions.
What I'm not
I'm not licensed today, and I'm not going to tell you I was the best agent in the world. I wasn't. Marketing is my specialty. It's what I do well, and it's the piece I was missing when I was an agent.
So when I teach you something, it's not a highlight reel. It's what actually works, explained by someone who remembers exactly what it feels like to sit at a desk wondering where the next deal will come from.
Why I do this
I know what it feels like to fail in real estate. I know the frustration of putting everything you have into a business and watching it not work. I want to spare other agents that same pain.
That's why I built Kanetiq. My goal is to give you the marketing system I wish I'd had at 22: one that keeps you visible, keeps you top of mind with the people who matter, and doesn't take over your week. Today's tools make that possible in a way they never have before, and I love teaching agents how to use them.
My failure as an agent is what made me the marketer I am today. I'd love to help you skip that part.